{"title":"The shelf","description":"\u003cp\u003eThe whole shelf, in the order we would build it: start with the two that carry the evidence, then add the ones that fit your week.\u003c\/p\u003e","products":[{"product_id":"performance-whey-protein-blend-vanilla","title":"Build","description":"\u003cp\u003e22 grams of complete whey protein per serving from isolate and concentrate, naturally sweetened, and it mixes with plain water — milk optional.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Women over 40 whose daily protein target keeps coming up short. Protein is a key nutrient for maintaining muscle as you age.*\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to take it:\u003c\/strong\u003e Two scoops in 8–12 oz of cold water. Post-training, between meals, or wherever the day leaves a gap.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e Whey naturally supplies every essential amino acid, supporting muscle health and normal post-exercise recovery.* Vanilla, sweetened with stevia leaf extract.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58969788481861,"sku":"JAG42PEVA","price":54.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/performance-whey-protein-blend-vanilla.png?v=1790590475"},{"product_id":"iron-strips","title":"Top Up","description":"\u003cp\u003e19 mg of iron and 400 mcg of folate on a raspberry strip that dissolves on your tongue. No water, no pill, nothing to swallow.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Women over 40 who know iron plays a role in normal energy levels but cannot face another tablet.*\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to take it:\u003c\/strong\u003e One strip on the tongue, any time, anywhere. Maximum one strip in 24 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e Iron is a mineral the body uses in normal red blood cell production and oxygen transport, which is what ties it to everyday energy and vitality.* Thirty strips in a slim pocket tin.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58951853637957,"sku":"AAV9IRON","price":28.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/iron-strips.png?v=1790590467"},{"product_id":"frame","title":"Frame","description":"\u003cp\u003e2,000 IU of vitamin D3 in one small softgel, for the months the sun does not cover.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Women over 40 in colder regions, or anyone whose winter is spent indoors. Skin makes far less vitamin D from about October onwards.*\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to take it:\u003c\/strong\u003e One softgel daily with a meal — D3 is fat-soluble, so food helps it absorb.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e Steady intake year-round. Vitamin D3 supports the normal growth of bones and teeth, normal immune function and normal muscle function.* 100 softgels: a little over three months a bottle.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58951853769029,"sku":"RLC3VTD3","price":19.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/frame.png?v=1790590456"},{"product_id":"hinge","title":"Hinge","description":"\u003cp\u003eMSM, GlucosaGreen® vegetal glucosamine HCl, turmeric and Boswellia serrata in a two-capsule daily dose. A focused blend with nothing decorative added.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Women over 40 whose first hour of the day is the stiffest one.*\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to take it:\u003c\/strong\u003e Two capsules daily with 6–8 oz of water; with breakfast is easiest. Speak to a healthcare professional first if you are pregnant, nursing or taking medication.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e These are daily-habit ingredients, not one-offs. They are combined to support joint comfort, flexibility and normal joint function.*\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58951853834565,"sku":"JTP4JOIN","price":29.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/hinge.png?v=1790590464"},{"product_id":"flow","title":"Flow","description":"\u003cp\u003e5,000 mg of creatine monohydrate plus magnesium, sodium and potassium in one lemon scoop — hydration and your creatine dose in the same glass.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Women over 40 who train hard enough to sweat minerals out and would rather not manage two tubs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to take it:\u003c\/strong\u003e One 10 g scoop in 6–8 oz of water, once daily, rest days included. Flow already carries a full creatine dose, so it stands in for your Foundation scoop rather than stacking on top of it.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e Creatine supports ATP regeneration and short-burst power; the electrolytes support normal muscle and nerve function.*\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58951853932869,"sku":"JTP0CRHY","price":42.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/flow.png?v=1790590453"},{"product_id":"tallow-cream","title":"Tallow Cream","description":"\u003cp\u003eGrass-fed beef tallow whipped with organic olive, jojoba, Siberian fir and lavender oils. Five ingredients — that is the entire list.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Dry, rough skin on faces, hands and elbows that have stopped responding to lotion. Gentle enough for all ages and skin types.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to use it:\u003c\/strong\u003e Warm a little between your fingertips and massage into clean skin. Less than you think — it absorbs fully in a few minutes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e Tallow's fatty acid profile closely resembles skin's own oils, and it naturally carries fat-soluble vitamins A, D, E and K. No preservatives, so store the jar somewhere cool: tallow softens around 85°F.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58951853998405,"sku":"TRO0TANI","price":28.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/tallow-cream.png?v=1790590481"},{"product_id":"peptide-eye-gel-cream","title":"Peptide Eye Gel-Cream","description":"\u003cp\u003eAcetyl tetrapeptide-5 and sodium hyaluronate in a light gel-cream, made for the thinnest skin on your face.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Women over 40 working on the look of puffiness and fine lines under the eyes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to use it:\u003c\/strong\u003e Once or twice daily, press a dime-sized amount along the orbital bone with your ring finger. External use only; avoid contact with the eyes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e Sodium hyaluronate draws in moisture, plumping the appearance of fine lines, while grape seed oil and bamboo extract add antioxidant support. Light and non-greasy, so it sits under sunscreen or makeup without pilling.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58969789759813,"sku":"EVL0PPEC","price":36.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/peptide-eye-gel-cream.png?v=1790590488"},{"product_id":"lull","title":"Lull","description":"\u003cp\u003eMelatonin with valerian, lavender, chamomile and hibiscus on a raspberry strip that dissolves on your tongue.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWho it's for:\u003c\/strong\u003e Women over 40 who need the last thirty minutes of the day to actually end — hotel rooms, red-eyes and time zones included.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHow to take it:\u003c\/strong\u003e One strip on the tongue before bed. Nothing to swallow, nothing to mix. Maximum one strip in 24 hours.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat to expect:\u003c\/strong\u003e Melatonin and the botanical blend are combined to support relaxation and the quality of your sleep.* Thirty strips in a slim metal tin that fits a coat pocket.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Roburra","offers":[{"title":"Default Title","offer_id":58969790316869,"sku":"AAV9SLEE","price":36.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/2980\/2821\/files\/lull.png?v=1790590471"}],"url":"https:\/\/roburra.com\/collections\/frontpage-shelf.oembed","provider":"Roburra","version":"1.0","type":"link"}